Session 4-B
Data Monetization: Selling Data in Risk-Averse Enterprises
The idea of selling internal data externally can feel daunting, even dangerous. But the market has shown insatiate demand for enterprise data, and companies across industries have demonstrated that monetizing data is profitable and safe.
Michael Hejtmanek tackles common fears that prevent enterprises from capitalising on their data assets through vivid examples of successes and missteps; while Jessica Li Gebert explores how data monetization and corporate AI strategies are intertwined, sharing insights distilled from 50+ AI data licensing deals.
This talk equips CDOs with practical tools and frameworks to overcome internal resistance, protect privacy, mitigate reputational risk and confidently capture the substantial commercial opportunities hidden within their data inventory.
Speaker
Michael hejtmanek
Head of Data Consulting, Neudata
jessica li gEbert
Strategy Consultant, Neudata